Do you want more traffic from Google? You first need to do keyword research to understand what people are really looking for.
Fortunately, Google has a free keyword research tool that allows you to do just that: Google Keyword Planner (formerly Google Keyword Tools).
Google Keyword Planner is 100% free to use. You don't need to spend a penny on AdWords ads to get access. All you need is a Google account.
How to Gain Access to Google Keyword Planner (for Free)
Google is so aggressive with this, in fact, that it can look like there’s no way to access the tool without first handing over some cash. Well, I have good news:
How to Gain Access to Google Keyword Planner (for Free)
Search keywords: Get keyword ideas that can help you reach people who are interested in your product or service;
How to Use Google Keyword Planner
Get search volume and forecasts: View search volume and other historical metrics for your keywords, as well as forecasts for their future performance.
How to Use Google Keyword Planner
According to Google's instructions, simply "enter a word, phrase or URL related to your business." Google will then withdraw some keyword suggestions.